Alyssa Coscarelli is a digital entrepreneur and consultant currently based in Los Angeles. She kick-started her career as a fashion editor at Refinery29, and from there continued to write for leading digital platforms including Harper’s Bazaar, Fashionista, The Zoe Report, Byrdie, and CNN. Through her consulting, Alyssa has also helped small, up-and-coming brands cultivate their voice and community both online and IRL, through services including copywriting, event planning or hosting, and partnerships.
She’s sold through a clothing collab with Petite Studio in a matter of days, designed a line of sunglasses with Aperçu, as well as held the role as curator for boundary-pushing retail experiences Re:Store (a permanent store in San Francisco for shopping Instagram brands IRL) and SO MAJOR, a retail experience that hosts indie or digitally native brands in rotating pop-ups. She now holds the role of Director of Partnerships for EMCEE, a new online sales channel where influencers are retailers.
Alyssa has collaborated with a range of prestigious brands including Gucci, Prada, Shopbop, Moda Operandi, Farfetch, Salvatore Ferragamo, Miu Miu, and Marc Jacobs (just to name a few!), but also prides herself on championing emerging, indie designers on the regular. Alyssa currently offers consulting services to a range of fashion and lifestyle brands and startups, including guidance on product design, marketing, and business development.
She recently relocated to Los Angeles after a decade in New York City, and has some exciting projects in the works in the realm of e-commerce.